How to Make Your Travel Stories Stand Out?
The internet is cluttered with the same glossy travel videos
The internet is cluttered with the same glossy travel videos and things-to-do travel lists. If you’re just starting out, what does it take to stand out?
Think about the last time you were scrolling. Was there a story - visual or written - that truly caught your attention? That made you want to stop, visit the creator’s profile, google them, read about them, and follow them?
Random posts may grab fleeting attention, but they rarely foster the kind of meaningful engagement that sustains a storyteller’s career.
This is good news: It means we don’t have to chase empty numbers or silly trends that drain our energy.
Instead, we can focus on building beautiful and fulfilling connections with our audience through meaningful storytelling. These connections are personally rewarding, and help us craft that dream career in the long run.
Here’s how you can make your travel stories stand out:
1. Keep it Raw and Real
It’s easy to get swept away in the glamor of perfect travel videos, and ‘look how awesome I am to be here’ kind of travel stories. But audiences always appreciate the raw, unfiltered reality.
What did you love? What did you not? What did a place make you feel?
📌 Tip: Share a moment that didn’t go as planned—a missed train, a language barrier mishap, or a surprising local encounter. These stories make your journey relatable and engaging.
2. Focus on the “Why,” Not Just the “What”
Everyone can list places they’ve been, but not everyone reflects on why those places mattered. Was it the quietening of the mind on a deserted beach? A genuine connection with someone you didn’t even share a common language with?
✍️ Tip: As you experience a place, ask yourself: What did I learn, how did it change my perspective?
3. Let Your Audience ‘Feel’ With You
Readers and followers experience your story through your words and visuals. Don’t just tell them what you saw; let them feel like they were travelling with you.
🌟 Try this: Create the feeling of setting foot in a mountain village after being in a city, or the taste and aroma of a dish that surprised you.
4. Unearth Hidden Perspectives
Skip the obvious landmarks and dig deeper. Seek out stories in lesser-known spots and through local interactions.
🤝 Actionable Step: Strike up conversations with locals or research the lesser-told history of a destination. These are the stories that set you apart.
Telling stories that stand out isn’t just a creative pursuit—it’s the foundation of building a lasting career as a travel storyteller.
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Case Study: Authentic storytelling = Brand Collabs + Reach
Parul (@thehermitonexcursion) has begun to see transformative results after completing just 38% of our Get Paid to Travel the World With Purpose course!
Shortly after joining, she won a 3-nights stay at an ecolodge in Sri Lanka, in a competition hosted by a fellow course community member. She then successfully scored a barter collaboration with an accommodation in the heart of the Himalayas in Uttarakhand.
Motivated by the course and fellow participants, Parul adopted a more authentic approach to her travel stories. These efforts resonated deeply with her audience, leading to 16,000 views on her stories—her personal best. An encouraging reminder that small, intentional steps can lead to meaningful progress.
Curious about taking the next step in your professional journey as a travel creator?